CRM Software Guide And Review-Contact Management
Software Made Easy
CRM
Software should be a salespersons best friend. It doesn't
matter if you're a small business owner, working in a large
organization, or an independent sales rep, a good contact
management software is a necessary tool for you to keep your
pipeline organized and full of qualified leads. Most
people confuse CRM Software with organizations trying to keep
an eye on their employees by monitoring their behavior.
While this is true in some situations, it's really the
salesperson's best interest to use some sort of CRM Software to
make their jobs easier. There is a big misconception
about what makes a good salesperson. You have heard the
term 'born salesman' and while that's true that some people are
born salesman, most salespeople are successful because they
follow systems and because their systems produce leads like
clockwork. The only reason they are able to follow these
systems is because they use software or some system to be able
to follow up with prospects.
According to the National
Sales Association, where sales occur in the sales cycle is as
follows:
- 2% of sales are made
on the 1st contact
- 3% of sales are made
on the 2nd contact
- 5% of sales are made
on the 3rd contact
- 10% of sales are made
on the 4th contact
- 80% of sales are made
on the 5th-12th contact
Do you find that shocking?
I know the first time I sure did! Now think about your average
salesperson who flies by the seat of his/her pants. Do
you think if you place 1000 people in the top of your pipeline
funnel with a goal of converting 5% of them to customers by the
end of the year, do you think you'll be able to keep track of
potentially 5,000-12,000 contacts throughout the year? Of
course not! That's where CRM Software comes into place and why
a salesperson is leaving money on the table if they don't use
it. Great salespeople LIVE AND DIE by their
systems. Want to know the even better news? Most
salespeople have NO SYSTEM in place so they will likely stop
after the first call. That means you will have the advantage
over your competitors by staying in touch.
So, that brings me to this
site. This site is about contact management software and
the benefits. There are many different ones available
that might fit your need. We'll walk through some of the
more popular CRM Software as well as the ones that have
specific uses for industries. Here is a little
taste:
Hopefully you find everything
you need here.
To your success,
Dave
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